Shelf Service

In-store media

POS is a powerful media

Discover our in-store media solutions

The point of sale is today the most powerful touchpoint between your products and your consumers. Even in the digital age, in-store media remains an essential lever to capture attention, drive sales and strengthen the relationship between brands and consumers.

At Shelf Service, we offer comprehensive in-store media solutions, designed to maximize the impact of your campaigns and turn the shopping experience into an opportunity for growth.

  • Very high visibility

  • Reminder of your
    media campaign(s) 

  • Valued message

  • Triggers impulse
    purchases

Digital signage

Use digital signage to communicate with impact outside your category

Vision Drive

Drive consumers through their shopping purchases

Vision Move

Lead traffic towards your product instore

Vision Floor

Floor sticker: in consumers' line of sight

Vision Door

The largest in-store billboard at the heart of POS

Vision Scale Cover

Advertise in one of the most visited places at the supermarket

Distri+

Increase your brand awareness thanks to this OOH media network

Why choose in-store media?

In-store media solutions allow you to:

1. Optimize the effectiveness of retail campaigns by reaching consumers directly at the moment of purchase.
2. Drive sales at the point of sale through highly visible and engaging media.
3. Build customer loyalty by strengthening your brand presence throughout the consumer’s shopping journey.
4. Create an emotional connection between the product and the customer through targeted and contextual communication.

Retail media therefore acts as a true sales booster and a strategic tool for both advertisers and retailers.

Our Instore Media Solutions

We offer a wide range of in-store media solutions tailored to the needs of brands and retailers:

  1. 01

    In-Store Advertising

    In-store advertising solutions (in-store signage, traditional or digital point-of-sale displays, and interactive screens) capture shoppers’ attention at the most influential moment of their purchasing journey.

  2. 02

    Digital Retail Media

    With the rise of digital in-store screens and in-store audio, your campaigns become more dynamic, customizable, and measurable. Reach shoppers at the right moment with impactful messaging.

  3. 03

    Activations et opérations spéciales​

    Nous concevons des campagnes créatives sur mesure : mises en avant de produit et animations promotionnelles en magasin. Ces activations renforcent la visibilité et encouragent l’essai immédiat.​

Activations and Special Campaigns

We design tailor-made creative campaigns, including product showcases, promotional in-store activations, and product sampling. These activations increase brand visibility and encourage immediate product trial.

The Benefits of In-Store Media for Brands and Retailers

Direct impact on purchase decisions: your message reaches shoppers just before they complete their purchase.
Flexibility and precise targeting: choose the stores, formats, and campaign duration that best fit your objectives.
Enhanced customer experience: strengthen brand perception and improve brand recall through engaging in-store communication.
Drive-to-store: as a complement to digital marketing and e-commerce, in-store media drives foot traffic and generates incremental sales.


Shelf Service, your Retail Media Partner in Belgium

With proven expertise in in-store advertising and retail media solutions, we support brands and retailers throughout every stage of their campaigns—from strategy and concept development to execution. Our mission is to help you unlock the full potential of in-store media and turn your retail locations into powerful drivers of growth.

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