bpostRecurring campaign
bpost Best Deals
Coupon booklet
- Period
- March · 3 weeks
- Placement → removal
- W9 → W11
- Material deadline
- 06/01/2027
Live now · until 17/01/2027
Give shoppers an extra reason to buy.
A coupon at the shelf, right when they hesitate.
Only 6 weekends left until Christmas
Special offers
Every year we plan a series of campaigns that put your brand in front of the right shopper, in the right place, at the right time: from coupon booklets via bpost to festivals at Carrefour hyper and activations on the Belgian coast. The 2027 calendar is below. Interested in a campaign? Get in touch and we will work out together what fits your brand and your budget best.
The 2027 calendar
Prefer direct advice? Get in touch →
March
April
Carrefour hyper
Breakfast Moments
Festival Carrefour hyper
- Period
- April · 2 weeks
- Placement → removal
- W15 → W17
- Material deadline
- 15/03/2027
June
bpostRecurring campaign
bpost Best Deals
Coupon booklet
- Period
- June · 3 weeks
- Placement → removal
- W22 → W24
- Material deadline
- 07/04/2027
Carrefour hyper
Apero Moments
Festival Carrefour hyper
- Period
- June · 2 weeks
- Placement → removal
- W25 → W27
- Material deadline
- 12/05/2027
July–August
Belgian coast (Coast action)
Cash Point Coast
Cash Point on the Belgian coast
- Period
- July–August · 2 months
- Placement → removal
- W26 → W35
- Material deadline
- 02/06/2027
- Options
- 39 standard outlets · 34 convenience outlets · Both
Belgian coast (Coast action)
Holiday Welcome Pack
Sampling bag on the Belgian coast
- Period
- July–August · 2 months
- Placement → removal
- W26 → W35
- Material deadline
- 07/05/2027
- Options
- 20 000 samples · 10 000 samples · Leaflet
September
bpostRecurring campaign
bpost Best Deals
Coupon booklet
- Period
- September · 3 weeks
- Placement → removal
- W35 → W37
- Material deadline
- 07/07/2027
Carrefour hyper
Snacking Moments
Festival Carrefour hyper
- Period
- September · 2 weeks
- Placement → removal
- W38 → W40
- Material deadline
- 25/08/2027
November
bpostRecurring campaign
bpost Best Deals
Coupon booklet
- Period
- November · 3 weeks
- Placement → removal
- W44 → W46
- Material deadline
- 08/09/2027
How should you launch or promote your product? Ask our experts.
Every campaign is tailored to your brand, your range and your goals, which is why our rates are not published online. Our experts advise you on the right campaign and the right timing, prepare a tailor-made proposal and set everything up for you, from materials to in-store execution.