Vision Move
Lead traffic towards your product instore
Stopper
Create an instant stopping effect
A shelf stopper is signage placed in front of your product. Your brand will gain instore visibility thanks to this on-shelf communication tool. Since the stopper is perpendicular to the shelf, it is very eye-catching. Similar to a wobbler, it increases the stopping power and improves your brand image. This in-store marketing tool brings your product into the spotlight. Advertising in front of your product is the final opportunity to seduce consumers, more commonly known as last metre communication.
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46% of consumers consider communication at the point of sale to be the most useful
Why a
Stopper?
Stopper?
- Instore visibility
- Your product stands out on the shelf
- High stopping power
- Positions your offer and brand on the shelf
- Last opportunity to seduce consumers and tell them your brand story
Explore our FAQ
We can install a stopper campaign in various FMCG retail chains. Contact us for a customized quote.
Our stopper is available in three different sizes: 160 x 140 mm is the standard size. In addition, we work with the size 140 x 140 mm for installation in fridges. We also have the size 120 x 105 mm for placement in the facial care area.
Keep it simple: Opt for a clean and clear design that communicates your message effectively without overwhelming shoppers.
Branding: Ensure that your shelf stopper reflects your brand identity through colors, logos, and typography to enhance brand recognition.
Focus on visibility: Design with contrasting colors and high-quality graphics to make your shelf divider stand out amidst other products.
Provide information: Include essential product information or promotional details to inform and engage customers at the point of purchase.
Related products
You may also be interested in the following products.
Vision Floor
Floor sticker: in consumers' line of sight
Vision Drive
Drive consumers through their shopping purchases
Shelf Divider
Bring your product into the spotlight
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Do you have any questions or need further information? You're in the right place. Simply select the relevant topic from the options on the right, fill in your details, and let us know how we can help you with your project.
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