VISION DRIVE CONNECT
Communicate between the hands of shoppers and create a digital interaction thanks to an additional NFC and QR tag on our VISION DRIVE product.
VISION DRIVE is a mobile display network placed on the caddie between the consumer's hands. The additional NFC and QR tag allows you to work with dynamic content: video, gaming, promotion, recipe, scratch & win, AR, … Reach consumers in a personal, creative and digital way throughout the entire shopping journey and let them discover a unique user and brand experience. Your message will remain visible on the trolleys for at least 3 weeks. Marketers who look ahead can see that NFC can contribute to an interactive experience and in this way build up an in-depth relationship with the consumer.
- 77% Belgians own a smartphone compared to total Belgian population *
- >80% of smartphones in Belgium are equipped with NFC*
- >40% of mobile users use their smartphone in-store*