in-store marketing, instore marketing, in-store communication tool, cash register

VISION LINE

SHOPPERS HOLD ON TO YOUR MESSSAGE

Reach your customers in a really optimized way at the checkout. Advertise on the display (top space) of a vision line present on the conveyor belt at the checkout that separates one customer’s items from another customer’s.

Market retail insights

  • 92% of consumers prefer to do their shopping in a physical shop*
  • 66% of consumers feel closer to a brand that communicates in the shop*
  • 46% of consumers consider communication at the point of sale to be the most useful*
*LISTEN "Consumers' perception of promotion" 2017

WHY VISION LINE?

Exclusive message exposure at the checkout: one advertiser every 2 weeks
Your campaign, directly in the hands of the consumer
Guaranteed exposure and engagement with your message at checkout
Provides a powerful advertising boost
Makes your product/brand top of mind
Increases your brand awareness
Repetition of your campaign